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Medicaid Tobacco Cessation Services

WV Medicaid will be using the Be Better Network’s “Y-NOT-QUIT”, Program. This is a Tobacco Cessation Quit Line for qualified Medicaid members.
For more information about the Be Better Networks Program or to enroll in the program, call 1-877-966-8784 (1-877-YNOTQUIT).
Members covered by an HMO must call the HMO for information concerning the Tobacco Cessation Program coverage.
  • Carelink Health Plans 888-348-2922
  • The Health Plan 888-613-8385
  • Unicare Health Plans of WV 800-782-0095

Brandy Pierce
Office of Healthcare Policy and Managed Care Coordination
Special Programs Manager 304-558-1700


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